Corporate Services

Corporate Services at NASCAR Media Group is dedicated to supporting your organizational objectives through various audio and video communication channels. Our Corporate Motorsports team can help you achieve your business objectives.

Corporate Motorsports

The Corporate Motorsports staff at NASCAR Media Group works directly with sponsors, licensees, teams, drivers and tracks to provide clients with turn-key marketing, video production and promotional solutions. Here are just some of the broadcast services we offer:

• TV Commercial Production

  NASCAR Media Group is a full-service production company bringing you turn-key solutions at the speed of NASCAR. We offer complete commercial production capabilities and editing facilities. We have 27 non-linear digital edit bays including two (2) full HD Symphony editing suites, a full staff of 71 production personnel and 22 photographers. NMG boasts relationships with a wide variety of directors with experience in a plethora of creative genres. We are the exclusive NASCAR footage rights holder and we manage all video access to NASCAR sanctioned events. When you are developing your story boards and creative direction for your NASCAR-themed brand marketing campaign, consider hiring NASCAR Media Group to produce your TV commercials. We are the best at understanding the protocol, policies and procedures of NASCAR and can access the sport more efficiently than anyone. We want to win your business and provide you with a quality commercial that you will make you proud.

• DVD Premiums

  If you are looking for an entertaining and engaging way to connect with your target audience, consider a NASCAR DVD Premium program. This opportunity offers a high-end custom produced video program delivered on DVD-CD created specifically to support a partners’ marketing objectives. You can distribute them at-track and/or at promotional events or at retail. A high perceived value by consumer at low cost. This promotional product can offer full motion video, sound, photo galleries, graphics & video games. DVD premiums visualize the excitement of NASCAR while providing a highly versatile distribution option, played on both DVD players and computers. When played on a computer, the DVD can be linked to the internet with the capability of driving traffic to your website.

• NASCAR Team Cams

  Leverage our infrastructure to get you the news content you desire and reduce costs. The NASCAR Team Cams provide a centralized point of dissemination allowing you to quickly provide the latest in breaking NASCAR news at HD broadcast quality. We have a direct connection to NASCAR team headquarters, NASCAR headquarters, and select tracks.

• Season Preview & Year-In-Review Video Highlights

  We offer a tremendous opportunity to document sponsorship, activation and marketing of your brand in and around the track. Our camera crew can cover your sponsorship activation activities at track or away from track from hospitality, mobile marketing units, stand up interviews, signage, VIP coverage, and general race day b-roll.

• Short format Intranet Race Highlights

  Let us help you keep your employees motivated. Our team can provide you with high-quality web video of your involvement in the sport. Why short form? We understand best practices for web video and know that the most effective content provides large amounts of value in a small amount of time. Have more to say? We can work with you to develop a series of intranet race highlight packages.

• Satellite Media Tours (SMT’s)

  A solution from a business-to-business or business-to-consumer communication of your promotional messages or announcements. Spokespersons can range from your team owner, driver or sponsor representative . NASCAR Media Group provides all necessary satellite and production resources at track including pitching the media stations in markets relevant to the promotion to get your message out.

• Video News Feed (VNF’s)

  “VNFs” are video segments created by NASCAR Media Group and provided to broadcast affiliate stations for the purpose of informing, shaping public opinion, or to promote and publicize drivers, teams, sponsors, commercial products and services. In this way, VNFs are video versions of press releases. News reports may incorporate a VNF in whole or part if the news producer feels it contains information appropriate to the story or of interest to viewers.